Posted on August 8, 2012 - Filed Under Nigel Barker Today
My relationship with Ted Baker goes back some way. From shooting campaigns (Click here for video I directed for Ted) to having worn their classic threads on many occasions, I personally have long been impressed by the rare mixture of elegant fashion and down-to-earth humor that infuses the label. Ted Baker’s the kind of guy who’s always perfectly turned out, but not afraid to roll up his trousers if the moment demanded —kind of like me.
I’m delighted to be taking part in the celebrations of his new store opening on FIFTH AVENUE IN MANHATTAN. It’s the latest example of what a fun brand can do, as evidenced by an Instagram photobooth, English nibbles and hordes of maids and butlers descending on NYC.
If you’re in NYC, visit the store to witness the opening festivities firsthand, starting TOMORROW, THURSDAY, AUGUST 9TH, through Sunday, August 12th. See the details here, and be sure to follow @Ted_BakerUSA and facebook.com/TedbakerUSA to keep up with my pal Ted Baker!